Product Engineering with AI cover

“AI accelerates execution; thinking still determines direction.”

Addy Osmani, Director, Google Cloud AI.
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Make Products with AI.

"Product Engineering with AI" is a guide to building AI-powered products in the modern era.

"Product Engineering with AI" is a practical guide for building AI-powered products in the modern era. It's part of a complete bundle that also includes AI in Practice (a 30-page case study collection highlighting real-world examples of AI in production across multiple industries), Building Products in the Age of AI (a 30-minute talk by Addy Osmani on designing human-centered AI experiences), and Building Products with AI (a 45-minute discussion between Addy & Hassan on building an AI-powered product from scratch).

AI is fundamentally changing how we build products. From code generation to automated testing, from intelligent UX personalization to autonomous agents, the landscape of product development is evolving rapidly. The challenge is knowing how to navigate this transformation with clarity and confidence.

You'll learn how to:

What's in the bundle

Book • 200 pages

The Book Product Engineering with AI

A comprehensive guide to building AI-powered products, from foundational concepts to real-world implementation strategies and best practices

Foundations Tools Implementation
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Book • 30 pages

The Study AI in Practice

Real-world success stories from industry leaders implementing production AI solutions

Success Stories Real World
Explore →
Screencast • 45 minutes

The Workshop Building Products with AI

Shows how Addy & Hassan built an AI-powered product (Zanuh) from scratch, teaching how to clarify your vision, choose the right tools, and break AI tasks into small chunks

Demo Conversation
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Screencast • 30 minutes

The Talk Building Products in the Age of AI

Expert insights on designing human-centered AI experiences that users trust

Design Patterns User Trust Best Practices
Explore →

The Book

A 200-page guide to building AI-powered products, from foundational concepts to real-world implementation.

Product Engineering with AI is for anyone involved in creating digital products who wants to understand how AI is reshaping the way we work. Whether you write code, design interfaces, or manage products, you’ll find practical insights on developing an AI-first mindset for the future.

Table of Contents

Part I: Foundations

  • Chapter 1 The evolution of software engineering
  • Chapter 2 Product engineering in the age of AI
  • Chapter 3 How AI is reshaping the software engineering role
  • Chapter 4 Future skills and the road ahead

Part II: Core AI tools & technologies

  • Chapter 5 AI-powered development platforms
  • Chapter 6 AI code editors
  • Chapter 7 AI agents and autonomy
  • Chapter 8 AI APIs as product building blocks

Part III: Implementation & practice

  • Chapter 9 AI-driven team collaboration and workflows
  • Chapter 10 Prompt engineering
  • Chapter 11 AI-assisted debugging and code quality
  • Chapter 12 AI-driven UX/UI design and optimization

Part IV: Strategy & future

  • Chapter 13 AI-first product development strategies
  • Chapter 14 The future of software engineering
Chapter cover preview
Chapter 1 preview - page 1
Chapter 1 preview - page 2
Chapter 3 preview - page 1
Chapter 3 preview - page 2
Chapter 6 preview - page 1
Chapter 6 preview - page 2
Chapter 7 preview - page 1
Chapter 7 preview - page 2

The Study

A 30-page companion featuring real-world success stories from industry.

AI in Practice explores how organizations in tech and beyond are putting AI to work today. From hospitality and retail to manufacturing and creative services, these case studies highlight production systems, not just prototypes, that improve core operations.

Success stories covered

  • Wendy’s FreshAI
  • Adobe Creative Cloud & Firefly
  • Toyota’s Factory AI
  • DoorDash’s Profile Generation System
  • Spotify’s AI DJ
AI in Practice cover preview
Case study 1 - page 1
Case study 1 - page 2
Case study 2 - page 1
Case study 2 - page 2

The Workshop

A 45-minute discussion between Addy Osmani and Hassan Djirdeh.

Building Products With AI shows how we built an AI powered product (Zanuh) from scratch. Learn to always clarify your vision first, choose the right tools for the job, and break AI-powered tasks into small chunks.

The workshop is broken down into 2 focused videos (with Introduction):

Introduction Vibe coding a business Vibe coding as a team
Building Products With AI — workshop cover
Building Products With AI — Addy Osmani & Hassan Djirdeh
1:00:00

The Talk

A 30‑minute presentation by Addy Osmani.

Building Products in the Age of AI is a talk on what to avoid, how to stand out, and how to design human‑centered AI experiences people trust.

Building Products in the Age of AI — talk cover
Building Products in the Age of AI — Addy Osmani
30:00

The Authors

Heyo! We're Addy & Hassan — Engineers & Educators.

Addy is the author of a number of books including Beyond Vibe Coding and his popular Substack newsletter Elevate (over 27,000 subscribers). Hassan most recently worked with Addy to author Building Large Scale Web Apps (> 3000 copies sold).

Addy Osmani

Addy Osmani

Addy is a Director in Google Cloud AI focused on helping developers and businesses succeed with Google's AI platform. Previously, he spent nearly 14 years building developer experiences in Chrome.

Hassan Djirdeh

Hassan is a senior software engineer who has built large production web applications at organizations like Doordash, Instacart, and Shopify.

Hassan Djirdeh

The Pricing

The complete bundle for building AI-powered products. No subscriptions. One payment.

Lifetime access

Written materials delivered as ePub/PDF, videos as private YouTube links.

What’s included

  • The 200‑page book
    Product Engineering with AI
    ePub/PDF
  • The 30‑page case study
    AI in Practice
    PDF
  • 30‑minute talk by Addy Osmani
    Building Products in the Age of AI
    1 private YouTube link
  • 45-minute discussion with Addy & Hassan
    Building Products with AI
    3 private YouTube links

Pay once, own everything forever

$29.99 USD

Buy now

This bundle will be available on Leanpub

The FAQ

Answers to common questions.

Do I need to be a software engineer?

No. Product Engineering with AI is designed for builders across roles; no coding required.

How long is the main book?

The book has 14 chapters totaling just about 200 pages. This will grow as we add more content and new chapters over time.

Is the book complete?

Yes! The book is complete, though we will continue to update it and add new content over time.

What format is the book and case study?

The book is available in ePub/PDF while the case study is only available as PDF.

How will I get access to the talk, discussion, and case study after purchasing the book?

Once your purchase through Leanpub is complete, you'll receive a Welcome email with private YouTube links to our webinar series and a download link for the case study PDF.

How does this differ from your other book, Beyond Vibe Coding?

This book focuses on shipping products and the evolving role of product engineers building them (solo founders, team members, PMs). Beyond Vibe Coding is more about AI in the software development lifecycle.

Can I read a sample for free?

Absolutely. to get sample chapters in your inbox.

Have questions before or after your purchase?

Feel free to reach out to us anytime.

Copyright © 2025 Addy & Hassan